Nownook creators circle
Nownook creators circle
Poetic armor for the unconventional.
Organic, gothic jewellery with a brutalist, romantic edge.
Sculptural pieces shaped like small creatures or relics
Visible textures and intentional imperfections
Hand-worked, intimate, and truly one of a kind
Loëy creates jewellery that feels alive — pieces that carry presence, emotion, and quiet power.
The story
Loëy’s work is built on contrast: softness meeting shadow, nature meeting distortion. Each piece is sculpted with raw texture and visible hand-work, giving it an organic, creature-like quality rather than a polished, manufactured finish.
The next capsule introduces rings and earrings shaped like fragments of a dark, blooming ecosystem — hybrids of flowers, insects, and bone forms. It marks a new chapter for Loëy: more sculptural, more radical, and more intentional, designed to be worn as personal talismans rather than simple accessories.
Loëy creates jewellery as intimate relics — small worlds carried on the body.